u'Description\n\nLonger narrative description of what this factory doe\
s'                                                                     

u"ID\n\n\n        the identifier for this factory in the ZMI factory\n\
        identification scheme.  If not given, defaults to the literal\\
n        string given as the content directive's 'class' attribute."   

u"Title\n\nText suitable for use in the 'add content' menu of a manage\
ment interface"